SEARCH ENGINE OPTIMISATION
Get your website appearing at the top of google search
Search Engine Optimisation (SEO) refers to the technique that helps your website rank higher in search engine results pages (SERPs). This makes your website more visible to people who are looking for solutions that your brand, product, or service can provide via search engines. We pride ourselves on our strategic approach to SEO. We have long-term business relationships with various brands, running on-going SEO campaigns consistently improving the ranking of our clients websites, helping them appear at the top, being recognised by key customers.
Types of SEO.
find which route works best for your business
Local SEO
If your business has a physical location and you want to target specific areas, then our local SEO offering is best. It’s designed for businesses who require a location based search.Â
Global SEO
For businesses who don’t fully rely on a physical location and who target industries with medium to high competition of recognition, Global SEO is best.
E-COMMERCE SEO
Our e-commerce SEO offering is tailored for businesses who sell products online and who are competing against businesses with highly competitive keywords.Â
Our Systematic Approach.
Every client will have a dedicated team working on their project. The team will consist of an account manager, who is the point of contact, a strategist, who runs your project on a day to day basis and coordinates our other sub-teams such as technical, copywriting and outreach. This ensures one unified approach. There are three key elements to our systematic SEO strategy:
Technical Excellence
If the front and backend of your website is not search engine friendly, or it delivers a poor user experience, you are unlikely to rank highly in search engine results. Our expertise in software and web development means we have all the relevant tools to run in-depth technical audits, and make additions or changes wherever necessary. Our work can bring both long term rankings benefits and conversion rate optimisation. Your results is our priority.
Content Quality
If the content on your website is not informative and engaging, or Google’s algorithms do not deem it to be relevant to the search query, you are unlikely to rank on Google. Our copywriters know exactly how to write high-quality content and use cutting edge technology to provide content type, length, and variety recommendations to ensure that the content is deemed relevant to google. Therefore absolutely, no guesswork is involved.
Promotion Strategy
Once you have established excellent content on your website, we then need to ensure that it is discovered. Our PR, content marketing, social media, and link building experts know exactly how to promote your website in all the right places. We also help build your long term domain authority, to ensure that your search engine ranking remains and you continue to see the benefits after our work is finished. We thrive from customer satisfaction.
Why is SEO Important?
Here are some industry statistics that show you just how important Search Engine Optimisation is for your business.
89% of consumers use search engines for purchase decisions.
71% of business purchase decisions are started with a search engine
77% of search happens at work or at home
53% of organic search clicks go to the first link
75% of users never click past the first page
67% of organic traffic comes from the first 5 results in a search engine
Our SEO Process
These are the key steps we take to help get your website ranked on search engines. The specific strategy we use will depend on the results of your site audit and the package you choose. Get in touch to find out more.